Industry – Restaurant & Banquet Hall
Services Provided:
- Website Design & Development
- Social Media Management
- Local SEO Optimization
- Video Production
The Challenge
- Evolving Market: Despite a strong local presence, Shangrila faced changing customer behavior and rising competition.
- Reduced Footfall: A noticeable decline in dine-in visits over the past year.
- Drop in Online Orders: Orders from delivery apps like Zomato and Swiggy had decreased significantly.
The Solution
- New Website Launch: Designed a responsive, easy-to-navigate website highlighting their menu and brand story.
- Social Media Strategy: Created engaging posts, promoted festive offers, and ran ad campaigns to reach new audiences.
- Video Production: Produced short, high-quality food videos to boost engagement and showcase their specialties.
- Local SEO Optimization: Enhanced Google My Business profile for better visibility and discovery.
- Customer Engagement: Encouraged customer reviews and automated promotional offers for loyal patrons.
The Results
- 65% Increase in Revenue through website and digital campaigns.
- 80% Growth in Daily Online Orders on Zomato & Swiggy.
- 95% Customer Retention Rate driven by consistent engagement.
- 60% More Positive Reviews strengthening brand reputation.
- 40% Better Operational Efficiency with automation.
- 5,016 Menu Views & 110 Repeat Orders recorded via Zomato insights.
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