Until recently, Google Search was simple type a query, get a list of websites, and choose which one to click. But in 2024 and now into 2025, Google has introduced AI Overviews, a powerful new feature that summarizes answers right at the top of the search results using artificial intelligence. This is a major shift […]
Category Archives: SEO
Digital Marketing, GEO, SEO
Are AI-Powered Conversational Ads the Future of Customer Engagement on Facebook?
03
Jul
Jul
In the ever evolving world of digital marketing, AI-powered conversational ads are emerging as a powerful tool especially on platforms like Facebook Messenger and Instagram DM. These smart, chat-based ads don’t just tell people about your product they talk to them. But what exactly are conversational ads?And how can businesses from a small store in […]
Digital Marketing, GEO, Social Media Management, Website | Digital Marketing | SMM
Is Meta Replacing Advertisers with AI?
03
Jul
Jul
In 2025, Meta (formerly Facebook) is making a bold move that could redefine the future of digital marketing. The tech giant is shifting towards fully automated ad campaigns powered by artificial intelligence (AI). That means advertisers no longer need to manually set targeting, write copy, or manage performance Metas AI is now smart enough to […]
Branding, Digital Marketing, GEO, SEO
What is GEO (Generative Engine Optimization) and Why It Matters in 2025 ?
30
Jun
Jun
Have you noticed that instead of typing short keywords, people now ask full questions on platforms like ChatGPT, Google SGE, and Bing Copilot? This new behavior has given rise to Generative Engine Optimization (GEO) a smart strategy to get your content featured directly in AI-generated answers. In this blog, you will learn what GEO is, […]