Client
Dhruv Enclave
(Real Estate Project)
Industry
Real Estate
Services Provided
- Meta Ads Strategy & Execution
- UGC-Style Video Concept & Editing
- Performance Marketing
- Lead Quality Optimization
The Challenge
Dhruv Enclave wanted quality leads, not just numbers.
Like most real estate brands, they had already tried:
- Traditional property creatives
- Influencer-style promotional videos
But the problem remained :
- Leads were either unqualified
- Or cost per lead was too high
- Influencer videos looked good but did not convert
They needed a strategy that:
- Builds trust quickly
- Feels real, not salesy
- Works with a limited ad budget
That’s when YuvaanTech stepped in.
Our Insight:
Real People Convert Better Than Polished Influencers
From our experience in performance marketing, we’ve seen this repeatedly:
Influencer videos may give reach.
UGC-style videos give results.
Instead of pushing glossy promotions, we decided to:
- Use a UGC-style format
- Keep the message human, conversational, and honest
- Focus on real buyer concerns
- Use Swarna Mishra’s voice (founder-led communication builds instant trust)
The Strategy We Used
1. UGC-Style Video Ads (Edited by YuvaanTech)
- Simple, relatable video format
- No heavy acting, no overproduction
- Spoken in a trust-building tone, not a sales pitch
- Addressed real questions buyers ask before investing
Watch Demo Video – Youtube
2. Founder / Brand Voice Over Influencer Face
- Instead of paying influencers, we focused on authentic communication
- The voice felt personal, not promotional
- Viewers stayed longer, engaged more, and filled the lead form willingly
Watch Demo Video – Youtube
3. Performance-Driven Ad Setup
- Clean targeting
- Optimized for lead quality, not just volume
- Continuous monitoring and refinement
The Results
📊 Ad Spend: ~₹3,600
📩 Leads Generated: 65+
💰 Cost Per Lead: ₹56
🎯 Lead Quality: Highly qualified
📈 Conversion Rate: 70%
😊 Client Feedback: Very positive
The Biggest Win?
- Influencer video ads gave ZERO leads
- YuvaanTech’s UGC-style videos outperformed everything
- Client reported better conversations and serious buyers
- All this with minimal ad spend
Why This Worked So Well
✔ People trust real voices, not perfect scripts
✔ UGC-style videos feel like advice, not ads
✔ Founder-led communication creates credibility
✔ Strategy + storytelling beats random ad boosting
At YuvaanTech, we don’t just run ads.
We engineer trust at scale.
Client’s Response
“We are getting very good and qualified leads in very less ad spend.
The quality is much better than what we received earlier.
We’re very happy with the results.”
What This Means for Real Estate Brands
If you’re:
- Spending heavily on influencer marketing with no ROI
- Getting leads but not conversions
- Struggling to build trust online
Then the problem isn’t your project.
It’s the story and strategy.
How YuvaanTech Can Help
We help brands grow using:
- UGC-style video ads
- Performance marketing
- Storytelling-driven creatives
- Data-backed ad strategies
📩 Want similar results for your brand?
Get in touch with Yuvaan Technologies.